About Us

Who We Are

CrazyTok is a reliable, affordable and hassle-free podcasting agency focused on producing the best professional-interest content in Asia. We help you conceptualise, launch and grow your own branded podcast so you can showcase your expertise, build a brand and grow your business with high-quality content. We have helped our clients rank on podcast charts in Singapore, India and Vietnam and we would be proud to help you reach the top too!

Did you know that a typical well-produced podcast episode takes between 12-18 hours of work per episode?

You need to plan the episode, coordinate with guests, ensure a quality recording, edit the content for length and narrative quality, improve the sound to enhance the listener experience, publish and distribute to multiple audio platforms, promote the show through social media and podcasting sites and then put all the numbers together to see how you are doing.

With CrazyTok, all it takes is three clicks.

Start recording. Stop. Submit.

That’s it.

We take care of everything before and after – from briefing your guests, to tightening the storyline, to editing, publishing and distribution. And, oh, we will also make all the shorts, carousels and assets you need to keep your audiences coming back on LinkedIn, Instagram, TikTok and Twitter.

On just about an hour a week, you could have your own top-ranked show.

 
Professional podcast microphone used for recording high-quality audio for podcasts

Audio

Professionally-produced audio podcasts distributed on Apple, Spotify, Google and all major audio platforms

Professional video camera with lens and viewfinder, used for capturing high-quality video footage

Video

Branded, Youtube-friendly videos with graphics and the little touches you need to be noticed on the little screen

Person using Instagram on mobile phone, browsing through photos and videos on the app

Shorts & Social

Thumb-stopping short videos, carousels and social posts to build and engage audiences well beyond the podcast

Stats On CrazyTok

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Our Story

June 2020, the early peaks of the Covid crisis

Amit, our founder, began a podcast like so many others at the time. At first he thought it would be fun exploring a new medium and getting his message out into the world. But he soon started getting bogged down in the nitty-gritties of episode production and promotion – hours editing audio, hours spent making social posts, yet more hours looking for and coordinating with guests. And all this on evenings and weekends as he juggled his day job, family time and this fledgling podcast.

And what did he have to show for it? A few listeners per episode. To grow his show, he knew he just needed to show up and be consistent, but it was just too hard with everything else. And so, after 8 episodes, he gave up and let it go, just like tens of thousands of other podcasters do every year. And with that, his dreams of being a creator faded.

Active podcasts per year
Active podcasts per year | Source: Listen Notes

June 2021, Amit had just quit his job

With time on his hands, Amit decided to restart the podcast, this time intending to outsource some parts so he could keep it going once he found another job. Soon he had a little team in place and a workflow that allowed him to produce podcasts with much less effort and more regularity. His listenership started to grow. He broke into the top 100 and then the top 20 in his genre. 

He started a second show. And sure enough, by applying the same processes and consistency, this podcast too started doing well.

Amit realised that success in podcasting is not just possible, but quite feasible. You just need to be consistent over a long time.

But few people can do that on their own. And thus:

September 2021: CrazyTok was born.

We started with a simple idea – to make podcasting so simple that anyone could launch a show, build an audience and eventually even make money. 

It’s 2023

Podcasting is on the rise. More and more individuals across Asia are tuning in to podcasts on Spotify or Youtube or watching shorts and snippets from these shows on their favourite social channels. And yet, there aren’t all that many Asian podcasts.

We want to change that. We want to partner with the experts across Asia to launch the best local content and learning for our local markets.

Won’t you join us on this journey?

Podcast Listener Growth
Projected global listener growth